Mura Experience Platform

B2B Content Personalization to Create Your Ideal Customer, Accelerate the Buyer Journey and Turn Customers into Advocates.

 

Relevant Experiences

Radically improve your effectiveness by providing the right experiences at the right times for all your key audiences.

Multi-Channel Alignment

Consistency is key. Make sure your messaging and content is aligned across multiple channels, including email, PPC, social, and more.

Content Marketing

A complete toolkit that provides everything you need to plan, create, track and measure your content-driven experiences.

Buyer Journey Optimization

Creating relevant experiences for your audiences is imperative, but to improve, you need to know what's working—and what's not.

The B2B Marketer's Guide to Content Personalization

The B2B Marketer's Guide to Content Personalization

Best practices for creating relevant, content-driven experiences that create your ideal customer, accelerate the buyer’s journey, and turn customers into advocates.

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From Our Blog

Will You Be Automated or Will You Invent Shipwrecks?

With the advent and popularity of Artificial Intelligence (AI) and solutions based on it, there’s been a lot of discussion about which jobs will be replaced by increasingly intelligent technology. Previous jobs were eaten by the information age and gave birth to the Knowledge Worker. So what comes next? The Wisdom Worker.

By Sean Schroeder
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B2B Content Personalization

Content personalization is commonly misunderstood. In this post, we define what it is, why it's important and provide an example of how we can use it as part of our B2B marketing mix.

By Sean Schroeder
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